GMA's Press Release about 24 Oras: Pathetic!

GMA released the following statement about 24 Oras:

24 Oras maintained its lead over its rival primetime newscast based on the Mega Manila TV Household Ratings data for the period of January 4 to 29 from AGB Nielsen Philippines. GMA Network’s primetime newscast led by 4.6 percent during the first week of January and continued to top the competition throughout the month.

GMA’s Public Affairs programs also posted remarkable leads over the competition during the entire month. Unang Hirit dominated Umagang Kay Ganda with a lead that grew from 0.6 percent to 1.6 percent by the last week of January. Reporter’s Notebook posted a 2.6 lead over The Correspondents from Jan. 4 to 8. Born To Be Wild continued to dominate Probe Profiles/ Bandila the entire month, even posting a commanding 4.2 percent lead from Jan. 11 to 15. Kapuso Mo, Jessica Soho, in turn, was also victorious as its ratings continued its climb the entire January.

But undoubtedly leading the charge is 24 Oras, posting a commanding 29.5 as against the competition’s 27.2 rating points from January 11 to 15. In the succeeding weeks of January 18 to 22 and 25 to 29, 24 Oras’s lead grew to 3.1 rating points.

The latest ratings data further solidifies 24 Oras’s position as the leading and most preferred newscast, powered by the viewers’ unwavering trust in the newscast and in the network.

These findings underscore 24 Oras’s dominance over the competition. Bannered by the most formidable and credible tandem in local broadcasting today—award winning broadcast journalists Mike Enriquez and Mel Tiangco, and beefed up by the country’s most respected news team that has won both local and international honors, GMA News’ 24 Oras is committed to deliver only the untainted truth.

As 24 Oras remains the undisputed news leader, it strives even harder to give viewers the brand of journalism that the most credible news organization in the country has always stood for—upholding the highest standards of ethics and journalism.

This made us both laugh and annoyed. What's the big deal? TV Patrol World has been beating 24 Oras FOREVER in the National Ratings. And that's not just a matter of 4 to 5% difference. We're talking of double-digit differences here!

Here's a comparison of last Friday's Ratings for example:

AGB Mega Manila: 24 Oras (GMA-7) 26.9%; TV Patrol World (ABS-CBN) 26.6% (0.3% difference)
TNS Nationwide: 24 Oras (GMA-7) 21.5%; TV Patrol World (ABS-CBN) 34.6% (13.1% difference)

Even an ordinary man would understand those data. 24 Oras beats TVPatrol by very small percentages in a smaller area which is Mega Manila while TVPatrol defeats 24 Oras by bigger percentages in a bigger area which is Nationwide.

Anyway, why is GMA releasing this kind of stuff? Are they running out of supporters already? If you're no.1, you don't have to say it. People will know already. If you have to keep telling people you're number one, it only means very few people believe you.

Comments please!

photo courtesy of asianpopcorn.com, press release taken from accesspinoy